For the launch of L'Oreal's haircare line Elvive, we worked with the brand team to design and shoot 31 unique e-commerce pages that reflect the clean, modern aesthetic that L'Oreal is known for. Our creative team was reposnbile for turn-key production, including concept, imagery, post production and copy for 6 major sub labels - Total Repair 5, Color VibrancyExtraordinary Oils, Extraordinary Clay, Volume Filler, Smooth Intense. We designed each category to have a life of its own, featuring beautiful lifestyle images that reflect each L'Oreal consumer demo. You can check out our work on Amazon.com, Target.com, Walgreens.com, Walmart.com or by scrolling through the images below.

Zack McDowellComment