Fashion, Macerich, Retail Dugud Lab Fashion, Macerich, Retail Dugud Lab

THE HAPPIEST OF HOLIDAYS

We made the most of the holiday season by spending it with Macerich Shopping Centers. This year’s inspiration came from a clean BoHo-vibe for Macerich’s national social campaign. Over the course of 2 days, we created magic that only the holidays can bring. From creative, casting, sourcing, shooting, and editing - we did it all in a Brooklyn architectural warehouse and classic brownstone. Check out some of the holiday spirit:

 
 
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Design Sponge, Video Dugud Lab Design Sponge, Video Dugud Lab

DUGUD DOES DESIGN*SPONGE

This summer our founders, John & Zack McDowell, were approached by Design*Sponge for a home tour of their New York City apartment. As fans of the site and overall brand(s) Grace Bonney has created, Dugud jumped at the opportunity to capture images and a video to feature on the inspirational platform. Check out their home details in the teaser video we created then you can read the interview (with photos) here where they discuss style choices and how to make choices and design collaboratively when you have different approaches.

 
 
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interiors, Series Dugud Lab interiors, Series Dugud Lab

FEELING AT HOME WITH ERDOS

Breaking bulbs, chasing dogs, and coloring with kiddies -- all in the name of beautiful footage. That's what this week looked like as we shot with our talented client, Erdos at Home. John Erdos, Chief Creative Director of Erdos at Home, took over IO Metro to reimagine what furniture and home accessories can be. Last year, we were honored to shoot his debut collections: Tribeca, Palm Springs, Hamptons, & Westpoint. To check out their summer collections, visit Erdos at Home's Facebook and Instagram pages, or watch below. We can't wait to show you what's in store(s) for this fall! 

 
 
 
 
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